Hyundai Elantra Solenoid

Learning from the Simpsons


Weight: 350 grams Dimensions: 290 x 157 x 31 mm

In this book, I have been waiting for. Although I have ordered for the library, but unfortunately has the same borrowed someone. No wonder! It's worth it. They also must be able to treat also.

Everyone knows the Simpsons, no doubt. But you can philosophize with or on the Simpsons? You can! The Simpsons have been around for 20 years. During this time in the show were already all human problems, sometimes shown potential. "To Marge's kitchen table," a fitting text on the spine, "and in the streets of Springfield, the basic questions of humanity openly to light.

And who is responsible for the basic questions of humanity? There were and still are, the philosophers happened. What if in a U.S. university, in which the teaching and work environment to be distinguished clearly from the local universities must, 11 witty philosophers get together in the water cooler and talk about the TV series from the previous day, showing the book. Some were already involved in being field-book, So now the Simpsons.

I was always clear that the series has the potential to tell us life. I remember one episode (When I still had a TV). Homer goes on the highway. On his car he pulls a trailer that is fully loaded with all sorts of stuff. Suddenly dissolves the trailer - it was probably locked correctly. This caused a terrible pile-up on the highway. And what makes Homer? He reaches for the mirror in which he may consider the consequences of his actions, this twisted a few degrees and looks - quite surreal - a deer peacefully grazing in a paradisiacal meadow landscape. He is so off the symbols of the reality around us everyday refuse.

One of the chapter is also devoted to Homer Simpson. Posted It was the Assitenzprofessor of Philosophy Raja Halwani, indicating that was his greatest achievement, the discovery of another meal between breakfast and brunch. Such comparative armed with humor Halwani Homer with the ethics of Aristotle to approach to the question whether Homer is a "good" or a "bad" person. The types of character of Aristotle come to me - from my course "Personality Development" very familiar. The final verdict on Homer falls in surprisingly mild, even though Homer has a lot of bad qualities and dark passions. His "intoxicating lust for life" is opposed by the many large and small injuries Homer imposed on others.

No, the lyrics are not easy to read. They require more attention than the look of a cartoon series on TV. But in their analysis of field they are - in conjunction with the recognition effect - brilliant. Many of the essential philosopher to speak. Always related to one of the characters of the Simpsons series: Bart and Nietzsche, The Simpsons family, and Kant, Karl Marx and etc. In addition many sprinklings of other philosophers. It also has a more colorful and better introductory course in philosophy probably be little.

contribution to the future of humanity: makes philosophy fun even nerds. More it!

Wiiliam Irwin and others (eds.): The Simpsons and Philosophy. Be smarter with the most famous TV family in the world. 2008th 6. Edition. Tropics: Berlin. ISBN 978-3-932170-97-3

Build Your Own Fireplace Mantel Blueprints

Food for nomads


Weight: 300 grams Dimensions: 290 x 157 x 17 mm

I was sitting in a plane over the Atlantic, and had for some reason a travel book it. Perhaps because travel books to read on the road very well. Anyway, I just had Goethe's "Faust" behind me and needed something current. From this book, I came up in one word, not going back.

Wolfgang books is a man with sad eyes and clear eyes - so it looks like when you look at the photo on the cover. He has reported for some popular magazines, newspapers and magazines from around the world. He has been saving the best stories well. For describing a book, traveling in Asia.

But "Asian absences" is no ordinary travel book. It is not comparable to the classics by Bruce Chatwin , a zugebenermaßen quite known travel writer. Please ask never been to Australia in the near Back O 'Bourke under this man, he has not only good memories there leave. It is also Schmöker ham, such as "The Happy Isles of Oceania" one of my favorite authors Paul Theroux, who was once a professor in Singapore and then took a paddle boat through the South Seas. He has a family of cannibal descendants made. He was told a beautiful story. The ancestors were shoes for a particular body part. Unfortunately, they were hardly edible. They were passed from tribe to tribe, boiled over and finally buried under a tree. Incredible: Theroux the shoe was on his journey.

But with such crude things to keep books on not. His stories are Literature in the strict sense. Fine observations, microscopy changes of the moment. He tells about how he had to spend a night in the U.S. with a Japanese together in a hotel room. This gave him an article every day - in Japan was just the month of gifts. Thus, a seemingly senseless series of things came into being: an apple, a cigarette, and a booklet about Zen in English Sprache.Erst later much to the author that this showed a lot of sense: Apple / smoke / Zen.

The stories are the best will not travel accounts in the usual sense, the recount when it was where and how they got away again. The greatly reduced language books, his observation and his unsparing honesty with which he writes about his subjective internal states, make the book the best travel book I ever read (and I have many, very many read ...).

Very nice is the last of which unfortunately only six stories: the author travels to a place called Shangri-La because of the name just can not resist. It reminded me of many of my own travels, I've only done because I wanted to know whether a place I've found on the map, actually exists. Shangri-La is one of the legendary places in the world. A fiction, a longing. Once there, it books , Notice that it is a simple village, which was renamed simply for PR reasons. Gone with the myth. In a bar called "Sexy Yeti" the traveler learns of the bartenders who were actually the truth: "A crazy idea that you have to admit or". However, it creates books somehow fall in love with a shaman . The elementary rules of life are well under any conditions and also in Tibet.

The other stories are equally worth reading. As reported by the author as he is on sick in India in an abandoned hospital, a tropical disease and for days staring at the ceiling, or as a giant tanker over the Persian Gulf goes and meets a sailor who never leaves the ship more. Anyone who thinks that this can be a thrilling stories, understands nothing of good literature. This book is literature, as it occurs only very, very rare.

contribution to the future of humanity: In one word: hope. If there are people who can write clearly and in such a view, there is also a tomorrow.

Wolfgang Books: Asian absences. 2008th Rowohlt: Berlin. ISBN 978-3-87134-616-3

Zulu Ball 2010 Tickets

hour of websites


Dimensions: 170 x 150 x 20 mm Weight: 260 grams

Who wants to be remembered, has left the tracks. It is in the trend of the times that many people make considerable effort for it themselves, leave enough traces. Leader in this discipline is narcissistic Oliver W. Schwarzmann, whose book consists entirely of quotations.

was in Indian temple art is the motto: "Leave everything superfluous and enhances the rest away." In science, a voluminous book - much to the chagrin of the author, who has often been difficult for years - not much more than a quote. What is could be more like the black man have thought when the book leave out everything but the quotes, of which one wants to remain in the memory of the other tracks.

Incredible as it sounds, the book simply consists of quotations. Anyone who suspects for such a thing? The author, according to self-report (together with oversized photo) is a former banker who has been focusing on economic issues of the future. From this he has the same a 'business' done, formed a company and a publishing house that brings out his books. Another publisher would probably hardly print such a book. It reminds me of a book titled "All men understand what women" to me my former roommates from France once gave: it had only blank pages. Also a good business idea.

black man described themselves as "thought leaders" and so also is its series of books. It can be about speakers agencies for "living" book talks and has written to all possible and impossible topics studies and expert opinions. In an interview, he says the question of what are for thought leaders, media or a mastermind, "thought leaders, media publications in which the mastermind - in this case, I - his visions, theories, trends, insights brings onto sheet of paper" . The interview is also available as it Videocast .

Rarely has someone so openly denied the other's own ability to think and to put over them. The Greeks called it hubris - arrogance and hubris. Where did this person actually takes the impertinence to move with his ridiculous "issues expeditions" to globalization, demographics, mobility and new media such in the center? If it is true that the first information generated attention that it attempts to more than narcissistic "future writer" back themselves into the focus of attention.

What appears then, are thrown together nice quotes. With black man not even shy away from classical quotations "free" to give back to deface ie. The book is not the promised "exciting and ground breaking excited about the future of the world 'but an insight into the psyche of an actor. there is nothing to save. There are no explanations, no context. Since no residue was left out because none exist. Pure superficiality is issued as a perspective.

Although some of the quotes are quite nice. But a book that consists entirely of quotations, belongs to a different publishing format: the aphorisms . In fact, the few lines on white background will not be much more interested than aphorisms of thinking that everything revolves around themselves than on real solutions. Every Indian architects would be in this style just bad.

contribution to the future of humanity: None. The only track that should leave the book is waste paper.

Oliver Black Man: The future of the world. A Perspective Expedition, 2008. Bley and Schwarzmann, Waiblingen. ISDN 978-3-933452-70-2

Blood Tinged Mucus At 6 Weeks

Sometimes silence more

Weight: 170 grams Dimensions: 150 x 105 x 10 mm

'Bullshit' is not a nice word, but that keeps many people do not depend on produce precisely that verbal garbage that is in American literature loosely referred to as 'bullshit'. A tiny gem of philosophy enlightens, and comforts all those who strive for a clear language.

Let's start with the person. The author of the tiny ribbon that carries the more beautiful in the original title "On Bullshit" is, in fact as it is announced on the cover. Frankfurt is a reasonably well-known American philosopher, quite old and therefore perhaps as well, and taught at Princeton University.

I one day in TIME about a conversation of this book have stumbled, or I would have simply overlooked in any bookstore. As I try in my course "Academic Writing and Writing" to convey a sense of what is clear, fair and understandable language, this book came to me just right. It is my right when I say "Bullshit Qualifications talk - such characteristics that it is better than authors of scientific texts are not (or surrendered).

Actually, the book is not very easy to digest, because It assumes some familiarity with philosophical approaches. It starts with a bang and a provocation: "One of the most striking features of our culture is the fact that there is so much bullshit." The rest of the book attempts to clarify Frankfurt (s), which is bullshit. How to avoid him, he does not say - that you should then come to me in the event. I just want to have to do something else.

A etymological clarify the origin of the word Bullshit shows the proximity to the wash, to humbug, to rhetoric, etc., attaches great importance to Frankfurt to work out the difference to lie. Despite its small size The book is a treasure trove of anecdotes that illustrate how easy it has become equally self-evident in all social areas, "bullshit" (to bullshit). Frankfurt particularly mentioned the sectors of public relations and politics.

remains to clarify the question of why there is so much bullshit in this world. First, the Frankfurt, because the amount of communication as a whole is increased - and hence the portion that is just not much more than hollow rhetoric. But, secondly, because we have lost an ideal, the ideal of sincerity. More and more people are almost forced to use force to produce Bullshit . - Including scientists, "Bullshit is always necessary when circumstances force people to talk about things they know nothing The production of bullshit is so then suggested that if a man gets into the situation or is even obliged to to speak on a subject that is beyond his level of knowledge regarding the facts relevant to the topic. " Few people manage to remain silent in this sitaution.

contribution to the future of humanity: Frankfurt shows that everything can be bullshit, even sincerity. Silence can develop healing powers.

Harry G. Frankfurt: Bullshit. 2006th Frankfurt am Main ISBN 3-518-58450-2

Hemorrhoids Ligation Orange Co. Calif

book on the belly


weight. 450 grams, dimensions 220 x 170 x 30 mm

Despite the bitter truth, which proclaims the title of this book, read it! Bitter pills to swallow it, not chew. In a figurative sense, this means that reading to clarify though, change your life but you must not.

The author keeps us readers to the mirror and "disenchanted" (like the famous sociologist Max Weber has once called), vice-like some areas of reality for us. Too much will I can not tell just so much, it's also about sex, which is probably unavoidable in an American popular science book.

As so often turns out to be a book only as a representative of an entire genre of similar books. In this case it is the "Intuition is more important than rationality" books. The theme Intuiton has replaced the issue of "Emotional Intelligence". Perhaps because in an age of sentimentality nobody really knows what emotions. More and more scientists and journalists, have partly underpinned empirically, partly speculative and esoteric, indicate that not the will "free".

On the one hand, the extensive discussion following the so-called Libetschen experiment is meant by the Benjamin Libe t proved that the conscious action decision precedes the first impulse to act in the brain by a few fractions of a second (if you are about to learn more visit, then You my event "personality development").

Thus, on the other hand it also meant the many books that address the long term, neglected intuition. It starts with quite indefinable formats such as "How the abdomen to the head helps in thinking" (Bas Kast) or a semi-classics like "Intution: The Wisdom of Feelings" (Gerald Traufetter). These books are based more or less on the bestseller "Blink: The Power of Thinking Without Thinking" by Malcolm Gladwell. The basic insight: We know more than we can express, and we perceive more than we realize. Treatment decisions are often the guardians of rationality - by smuggling, whether we are aware or not - the brain. A very serious book that the award for best science book 2007 has received is, by Gerd Gigerenzer, a psychology professor who explains it very clearly from his own experiments ("Gut Feelings: The Intelligence of the Unconscious and the power of intuition").

Why it may take a book on your stomach? Because it refers to themes that we all can understand themselves. Because we, that is the way how people "normally" (that is, empirically speaking: most often) decide to be screened without mercy. To illustrate this, I would like to briefly mention my two favorite chapters: "From the eternal postponement" and "A back door to keep open" - both processes that many of us, even if they do not admit it.

start with the postponement. Where should we do, we do without it. Ariely shows on the credit card-driven consumption of his countrymen. He shows very nicely that Since the 1970s, the wall cabinets in American homes get bigger and eventually were passable. Were less able to resist the temptations of consumerism - see financial crisis. That annoys the author clearly: Why are so many people unable to put part of their salary for a rainy day, even though they know they should do it? Why are they not able to resist their purchasing needs? Why can not they practice a bit old-fashioned self-control? "

Altmodisch also appear deadlines for the submission of work during the semester. It is, therefore, both professors and students from Interest to learn more about how to avoid botched appointments. In typical American fashion, therefore, down-to the author undertook an experiment on himself and told a semester into three groups. They differed in the type of agreement to submit their semester projects.

The first group was allowed to hand in your duties at any time. However, they had to rename itself dates. For every day that she was then an object later charges them a percentage of the total points deducted amount. Conversely, it brought no benefit to the tasks ahead of schedule leave. The second group had no fixed deadlines. The students were only asked to deliver the tasks at the end of the semester. The third group finally made "indicators" deadlines. Now the million dollar question: Which group does the best delivery date?

contribution to the future of humanity: It would help even if we could decide - no matter whether reasonable or unreasonable. The book shows how difficult it can be easy.

Dan Ariely: help thinking though, is useless, 2008. Droemer: Munich. ISBN 978-3-426-27429-3

Symptoms Of Enlarged Fatty Liver

The future weighs heavy, so much joy

Weight: 2.3 kg Dimensions: 240 x 175 x 50 mm

The voluminous work resembles not only on the outside of the Bible. It is also understood as a kind of Bible of the future research. Almost everything that can report what you get, touched it - but nothing more. And the author then a sort of disciple of future research, one of the serious, however. Someone who "looks at the people's mouth, and the government to rap the knuckles." Go on!

Anyone who would just like to thoroughly inform about the future, who does not pass Horst W. Opaschowski. The former tourism researchers has meanwhile become a trend or Future researchers changed. Were the previous books "Germany 2010" and "Germany 2020" only to the immediate future approach, the author dares now "Germany 2030" to think big. Perhaps this is also just a good, constantly self-renewing marketing strategy?

Opaschowski His studies can be calculated by the "Foundation for Future", an initiative funded by British American Tobacco. A lobby group of the cigarette industry, is interested in the future? Why not. For a number of prominent environmental disasters kick, also known oil companies in the guise of sustainability researchers. The largest contrasts seem the least attention.

It is almost impossible to give the information in the book in a condensed form. It is simply a cornucopia and deals with almost all relevant areas of change. The changing world of work and employment, the changing consumer world, the world of education, the media and many others. Each chapter has exactly ten sub-chapter - can be so beautiful in the world are divided Opaschowski. I never can do it, even if I try.

And his forecast? There are fewer forecasts than detailed, empirically based descriptions of the present. The empirical research done Opaschowski This itself is often the same borders but from him, at least from those of future researchers who not much more than rhetoric to ignite smoke bombs. However, it is also Opaschowski sometimes cryptic.

Since then the talk of the "fear of the @-bomb", the "Generation @" or the formula of "0.5 x 2 x 3", which means: worthy "Half of the employees make twice as much and must make three times as much as before. " Not very bright future prospects, one of the "working formula of tomorrow" believes. Even a quick formula: "E plus U is I". what is now mean? In the sphere of the culture of tomorrow, so Opaschowski that grow "serious culture" and the "entertainment culture" to an "integration culture" together, a culture with broad appeal. Since we had him back, one of my favorite expressions: the broad mass.

was particularly instructive for me (as the author of a book on volunteering in the tables), the chapter on 'Informal helping "and the excitement of volunteering. He brings very nice to the point, what I have described elsewhere as "demonstrative Help": "When there is commitment primarily biographical concerns about their own personal development, self-interest and self-fulfillment "

contribution to the future of humanity. Everyone can now get an idea about the future and safe for everyone. This is the main merit of the tome, which - replaced countless Internet searches - incidentally.

Horst W. Opaschowski: Germany 2030th How will we live in the future. 2008th Gütersloh publisher: Gütersloh. ISBN 978-3-579-06991-3

Does My Scorpio Friend Like Me

sure is on survival in times of crisis

Weight: 600 grams, dimensions: 210 x 127 x 46 mm

At any time in life should be surrounded by good advisors. Fortunately, there are always one or the other who feels able to provide us with good advice. Such equipped to deal with the crisis is just a breeze.

In my childhood there were only a relevant guide book. It was called "Secret Tips from Donald Duck. A practical handbook for boys." One can see immediately that the book had to be long before the spelling reform and come out long before gender mainstreaming. I found it a few weeks at home in the attic. I do not remember how old I was, but I had entered my height: 140 cm. In the book you could learn everything about invisible ink, kites, wind speeds and the Gordian knot . Later I thought I use at the U.S. Army Survival Handbook . This was now more juicy topics: survival after a plane crash, determine the direction of the Clock (I have from time to time required for travel) or dealing with sharks in tropical waters.

All these books seem like a pharmacy journal compared to a medical dictionary. Useful, but not very comprehensive. The Austrian Karl Leopold von Lichtenfels has - no surprise with the Name - the task of writing a fruitful lexicon that contains the whole world know about dealing with crises and disasters. Since we are currently in crisis, it is perhaps not difficult to prepare by reading this book for the worst. The market is booming way. Crisis management literature makes checkout. Titles such as "self-sufficiency from the Garden: How his garden, of course, ordered food and healthy harvest" remember " Wholly Earth Catalog " (from 1968) by Stewart Brand, who is considered the precursor of today's Internet search engines. More titles such as "The Big Book of survival techniques. This comprehensive reference work for all who want to act in exceptional situations prevail quickly correct and "show that even today are still books without decent editing on the market but also the importance of" Canned Decisions ", to about. decision stocks pilots train such a decision routines, and then in an emergency almost instinctively to respond.

But how we react as a normal citizen to a crisis? Leopold von Lichtenfels studied astronomy, physics, theology and education in Vienna and realized his book with the help of a scholarship. It was sort of a waste product of an analysis of 350 prophecies of the downfall of the world. It is clear that one be thought makes. His example also shows that promoting science meets sometimes even the right ones.

The book is a kind of "Noah's Ark of survival". This is a little used up. However, it can discover a lot of interesting information. Not everything the author has even checked. He regrets explicitly in his introduction that he has not even verified the existing instructions to cannibalism - to have to arrange for a scientist, a hard lot, their own curiosity petty research ethical concerns.

The book is clearly structured and practical. It begins with a chapter on "Civil Protection for Beginners "and then lists all known threats. are fires, earthquakes, floods, volcanic eruptions, etc. This barrenness of war, air raid and nuclear weapons missions signs of a nuclear weapon used, according to the author," very bright burst of light "and" thunder-like rumble. "This is also some discos, but is certainly true. The advice he gives to the survival of atomic explosions seem a bit helpless. Help Reicher is already the list of places where you have a higher chance of survival or the list of places that you should avoid because they are mentioned in the prophecies of doom. There is so much to discover, that, as an almost angry reader to live in such a sheltered world.

contribution to the future of humanity: In this case more than obvious. This book is a pdf version on any mobile phone!

Karl Leopold von Lichtenfels: Encyclopedia of survival. Handbook for Crisis Times, 2005. Cologne: Anaconda. ISBN 3-938484-26-8

Exercises For Torn Rotator Cuff

What to do with human waste?


Weight: 345 grams Dimensions: 321 x 210 x 34 mm

What happens if one day more than half of Germans unemployed are? If employment agencies as former Secretary of State to be flown in by helicopter? The award-winning novel by Joachim Zelter is a must for anyone interested in dealing with critical social diagnoses.

warn For years, sociologists such as Horst Bude, who in 1998 coined the term in an article "The superfluous," before resorting to the people in this society. The periphery is growing, the middle is shrinking and clings in their social fear of losing the last niche in the bare rock face of the rugged class society "(Barbara Ehrenreich in" working poor "). What happens when suddenly millions of people not including (in sociological parlance, "Excludes") are - as I have described, even in my book "Fast bottom . In the time of writing me the thought that the company "sorted" is just basic (without which we can get notice) followed. look how this can Zelter described in his excellent book. A novel with sociological depth or a sociological study in novel form - I can not decide.

In the not too distant future the "end of work" (which in 1995 the title of a famous book by J. Rifkin) has come. There are almost more unemployed than the employed Employment, over which we in this future (unfortunately still) define, is a scarce resource, because processes of automation, release digitization and rationalization except the few educated "symbol analysts" all the people who make that unnecessary: "Throughout human history was working a priori given. It has accompanied humans for thousands of years, besieged, persecuted. In recent years this has changed. The work is no longer pursued. We pursue them. We search for her. How precious to a raw material. Or hunters for prey. The real work is no longer the work itself, but the search for work. "

The many unemployed people unemployed this company have one last chance - if they are "chosen" by their advisers to visit the School of the unemployed ". This is a kind of barracks in a former factory building, with a trainer, the more sergeants same harsh rules, drill and no way out. In sociology, we call something a "total institution", a barracks, a prison for instance, or a monastery. There will lose one assumes the civil and personal rights.

The life of the novel concisely described similar institution a mix of military barracks, prisons and monasteries. There is a dress code and a sophisticated reward system (different coins for the coffee machines). And there is training that will lead to unemployment are different again. Which brings us to a central sociological theme of the book.

The sociologist Ulrich Beck in his book "Private Life" solid, such as a central Biography today is: "The bottom line is [ ... ] that modern requirements, the self-organization of the life course and self-theming Biography of force. "If the CV, the actual events linking a person's life is, it is the biography of the narrative of these events.

get in the school of unemployed excluded with an ample motivation and evaluation Gung training. You need to show others the subject "Biographical work and run fictitious interviews with coaches. The interview turns out to be a new art form, the application feelings fluctuate between heroism and humiliation.

A Biography is now not only sociological but also very pragmatic sense a construct. It calls for combinatorial imagination Biographical transactions, promiscuous CVs Autofiktionalität, CVs as a form of applied literature, epic highways, constructed fictional story structure, combinatorial property structure, a coherent system-voice characteristics and meaning, some discount (on stage direction scarcity) comments. It's not about truth, but only the consistency of biographical plot structure and the attractiveness of the biographical own life.

The CV is no longer there as a quarry, the raw materials for own dynamic hergibt biographies. It is not about realism, but a sense of possibility. This requires first of all gaps revealed to be "educational and occupational gaps, [...] extra-curricular gaps, hobby and leisure spaces, interest gaps, language gaps, gaps abroad, travel vulnerabilities, computer vulnerabilities, personality vulnerabilities, emotional gaps [ ... ] . And is the hard-hitting slogan: "The nothing of a life is always excusable, but only in real life, not in a resume." Your life will become the autobiographical optimized life. The success of the search movement is attested in the School of the unemployed "with the" Certificate of Professional Application ".

This construct should distance themselves then the people with design life from his Looser-Class, which consists of frightened people with lifelong social difficulties and binding fears and negative childhood memories. People who are depressed and create a latent low self-confidence and the world of the day and - worst of all - just loads are reduced. A Biogafie that the does not, is described thus: "It lacks the tension. It lacks the great biographical turning points. It lacks the view points, low points or turning points. And of course highlights. Too little human. No real story. Too much moderation and mediocrity [...]. It lacks the extreme. Missing the meaning. [...] Who wants to read that? Let set for "

contribution to the future of mankind? Make it look like you could in the future! Zero human dignity, total available mass, terminal, rubbish. Are we doing everything to avoid it.

Joachim Zelter: School of unemployment, 2006. Klopfer & Meyer. Tübingen. ISBN 3-937667-71-7

Pinnacle Pctv 150e 55e Drivr Xp

Avoid too much future!

Weight: 230 grams Dimensions: 210 x 155 x 9 mmm

According to information is the 2008 book "Future illusions" an "expertise" which focuses on the strategies Trend researchers - not to come off very well. Rust in chalk, that the protagonists of this milieu each other with the invention of exotic terms on offer, in order to markets, target groups, to describe trends, consumerism and social change processes.

Despite these whimsical ideas of success. This may be the serious scientists can not sit on - he brings out for retaliation. Rust understands his contribution as methodological opportunism. And I can understand that. As was Harry G. Frankfurt has shown that we live in a time when, more than ever before, Bullshit is produced. The research trend has a huge part in it. Because it hails before in pejorative terms: "Mutual network legitimacy," "methodological quackery", "variations of superficial expression activities", "tabloid-research" and even "future illusions."

principles to be taken seriously you can research any case looking at the "studies" of the trend researcher long before Rust. Them is more about "Google publicity 'than the pure doctrine. Comparing the Internet presence the well-known "Secretariat for future research" under the direction of the (real) professor Rolf Kreibich (whose publications I use in my courses) with the results for the Future Institute "of the busiest and most controversial trend researcher Matthias Horx then you get a quota of 600 to 46,000 . True facts versus trend rhetoric.

takes the confidence of the trend of researchers to Rust almost grotesque. They see themselves as representatives of a universal science, and will not be immune from biographical inventions. Detailverliebt (as only Umberto Eco) shows how, for instance Matthias Rust Horx can designate them as "professor" despite holding only a teaching job. Rust unmasks the facts faith and dance around the golden calf of prominence, which deals with "Science Faction" and biography refinement. The biography, the Rust is the result of a "confabulatory constructivism" (139) in which some basic empirical data are simply reinterpreted. And prompt the author provides the same homology between biography and the work principle of the design trend research.

The example of the (world famous) John Naisbitt, who likes to spend as an advisor to President Johnson (and more like), can be this study patterns. A few facts agree, the rest is just a trend, an (autobiographical) marketing-oriented action that will prove useful as self-esteem - and often does.

There is more than just human vanity and the desire to represent himself as a scientist to his own trend reports to give more legitimacy. It is also a criticism of the credulity in the Internet age, where time is here, now there copied and used without object search. Just the willingness to take pre-built, pleasant-sounding biographical elements, is part of the general Verbequemlichung increased. Is served to both sides: "The processing takes the role of trend researchers, therefore, in a shifting customer demands, for brilliance and titles and the willingness of the provider to accept this gloss and the title" (139).

Of the many models for the generation of illusions may be enough at this point the report of Dr. Fox and the nonsense science. It shows the problem, which is in the book - properly researched and presented entertaining - all about: Appearances often triumphs over being, an ancient topos, then, is reactivated by Horx & Co..

1970 gathered to scientific experts in a presentation entitled "Application of mathematical game theory in the training of doctors." What the audience did not: The speaker, who introduced himself as Dr. Fox was not a scientist, but an actor. The lecture was only an experiment, the audience is the (unwilling) subjects. The actor had been given by a team of psychologists on the task of developing on the basis of a paper reporting a speech, the talk consisted solely of an unclear, invented words and contradictory findings. It requires a lot of humor and meaningless references to other articles. The audience was enthusiastic and indicated then that the Material was well organized, the examples of course and the lecturer would have stimulated their thinking. The biggest problem was in the experiment is to deter the actor, but to say something meaningful.

But his style had attracted the interest of the actors. The psychologists were the results of their study so impressed and convinced that they were proposing to increase the motivation of students in that no longer hold professors lectures, but actors to train for it.

contribution to the future of humanity: Who is so gullible, it also does not deserve better. Maybe the Dr. Fox experiment is also the best invention since it is e-learning?

Holger Rust future illusions. Criticism of the trend research. 2008th VS-Verlag für Sozialwissenschaften: Wiesbaden. ISBN 978-3-531-15659-0.

Mac Online Thank You Notes

divorce from Zeitgeist

Weight: 250 grams, dimensions: 210 x 145 x 15 mm

The demand for accurate forecasts by the science that will give as much "planning security", is the condition increased turbulence environment today louder than ever. Despite all the claims, the role of science - especially the social sciences - not undefine of uncertainty, but at best in the quantification of uncertainty bands.

The contributions of the anthology "Futures Present" revolve around the central insight that social science research differs radically from the future trend research. Between the small-scale exploratory-interpretive case study of qualitative research and "inevitably large and often crude present and future imagery ", produced by the trend of research, the two editors is a certain gap

And this has to do with the understanding of the sociologists. From a social science perspective, the purpose of forecasts do not explain it, what is, but to understand what we do. understand only those who want to can develop an idea of what this means something specific, or could mean. It follows for Hitzler & Pfadenhauer that social scientific forecasting, " to construct our social constructions of reality re-added to which we construct each possible. " Or talked with Jo Reichertz: social science and social diagnoses - that is the test of weak traces of strong arguments to be developed.

provide sociologists also (depending on the best case) "under the decision support information in the form of (qualitative) ethnographies of the present. And that is a little more than the work of trend scouts, who seek either to recognize the "Diffusionsträchtigkeit" or the "Outhipping potential" of social phenomena. In our time, it is increasingly a matter of think tanks in a controlled and secular visions produce, no longer depend on the realization of a transcendent Agency, but by the readiness to act the social actors concerned. Future looks very different interpretation of everyday life.

where we all are - as shown by Hubert Knoblauch & Bernd Schnettler in a central contribution of this volume, future researchers. Our own life is full of files and practical utopia pretriggered imagination. One could speak of a target destination and control function of this fantasized preliminary drafts, which is an integral part of our everyday life. Continuously we are dealing with the horizon open possibilities - nothing else is the future of social-phenomenological view.

The range of examples in this anthology is wide. It ranges of the just outlined future interpretation in everyday life, a social scientific analysis of management theories (Liebl), the diagnosis of re-offending of offenders (Feltes), the diagnostic ability of physicians (with very instructive dialogues) (Vogd), betting the ratio of research and (Behrend ), a wonderful display of different forecasting methods on the example of the problem, a first contact with aliens (Schetsche), to the criticism of the methods of trend researchers (Pfadenhauer) and the description of possible areas of existence at the transition into a new modernity (Hitzler).

learns Because of this large spectrum of readers also, what constitutes good sociology: the absence of large litters. "Who wants the 'Look, go to the play of light" - that even the founding father of sociology, Max Weber . "Those who expect the sociology visions, go to the cinema", a variation of the quote in honor of the French Grand Master Pierre Bourdieu . Sociology, as formulated by the sociologist Constance Hans-Georg Soeffner is "primarily rückwärtgewandte prophecy - the reconstruction of social structures and conditions of construction of reality" Good sociologist and the business adheres to the hype. Otherwise, there the danger has also warned against the Soeffner: "Whoever marries the zeitgeist, is widowed soon."

contribution to the future of humanity: A deep understanding of the social construction of ideas about the future conditions.

Ronald Hitzler & Michaela Pfadenhauer (eds): Current futures. Interpretive social science contributions to the diagnosis and prognosis. 2005th Vs Verlag für Sozialwissenschaften: Wiesbaden. ISBN 3-531-14582-7. Contents of the book here .

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I call it hype

Weight: 480 grams, dimensions: 210 x 135 x 30 mm

What have Furtwangen, Berlin and New York have in common? Nothing? But! It is each time staging of "digital bohemians", a new social class. At least if you Holm Friebe and Sascha Lobo believes.

You could tell the story like a fairy tale: Once there was a small group of people who did not have much other than their brains and their creativity. Oscar Wilde was not one of you, but it could have been the inspiration for the motto of the classic bohemian in Paris or London. When he arrived to America, he announced on duty: "I have nothing to declare, but my genious". These brilliant people came together and tried working in cafes, art and life to connect to a single concept. Unfortunately, this was only a few, but we now appreciate their pictures and books. These people and their alternative, independent way of life have shaped the culture of the West strong, although not nearly all lived like it: Most people, however, were conformists, always in search of security and good interest on their savings account. The bohemian but dreaming of more: "It is (...) about not only to live as you want, but to work, and want to live as one, while no compromises, and to brook no delay."

In the already well-known book by Friebe and Lobo traced the long way from traditional to digital Bohème Bohème. The new bohemians (as the old) usually located in large cities, the chief editor of the Berlin city magazine Zitty with the real (?) With Mercedes Bunz, this group once called "Urban Penner. An exception is Furtwangen secure. They are the IT and web specialists who work on projects linked to their lives even one Project, a constant struggle for attention in the network (Twitter, blogs), and the beat with difficulty but introduces its Employee-free life.

You could also tell the story differently: It is the postapokalytische (Grace Jones) version of a resurrection from the crisis. Since the 1980s in the industrial society go the jobs lost, people from once secure life and working conditions "set free". This is reminiscent of Jean Paul Sartre existence-philosophical approach, as he in his major work Being and Nothingness "is brought to the point:" Man is condemned to freedom ". The only problem is that most can not handle this freedom. Nevertheless, the digital bohemians looking for exactly this freedom. Jeremy Rifkin has in 1995 in his famous book "The End of Work" describes what to expect now becoming increasingly clear to us: Increased automation, streamlining and digitizing replaced human labor. People are "unnecessary" or "excluded" as the sociologist Heinz Bude, it pointed out. Rifkin looked at new elite on the horizon, the "symbol analyst". This term is borrowed from Robert B. Reich , a political science professor who was once secretary of state under Bill Clinton.

symbol analysts are people who can deal with codes (software, text, images). In Furtwangen be formed mainly just this symbol analysts. These codes are increasingly central to modern society, because it's about less and less to make products, but marketing ideas. Exactly these mechanisms marketing of intelligent software solutions and creative websites describe Friebe and praise from their own (Berlin) practice. You dröseln to some company diagnoses and then deal in great detail and rich experience with the various components of the digital economy, digital culture and digital life.

Like the old bohemian also try to bring it all together. And to be realistic: the "roving form of livelihood," symbolize the members of the digital Bohème is for them a sort of beta version of the always precarious living conditions of most (creative) people. Project Broken promises life but independence and autonomy, but also has disadvantages: contingency and decision-pressure, personal responsibility and self motivation are not innate in any / all. The "Life in the subjunctive Futur" (the title of a chapter) is just too exhausting. But we have a choice.

Contribution to the future of humanity: book and website show that one can be mistaken with much effort. Most people long (then as now) not for autonomy, but for orientation.

Holm Friebe & Sascha Lobo: We call it work. The digital bohemians or intelligent life beyond the permanent position. 2007 (5th edition). Heyne: Munich. ISBN 978-3-453-12092-1

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Flipper, the internet and I

Weight: 540 grams, dimensions: 210 x 135 x 30 mm

One of the latest attempts to be optimistic about the future of the media company to deal to set The book by journalist and blog form-founder Michael Maier. Even the cover makes it clear what it is: The left side of the imaged brain looks like, as one would expect, nothing but the brain turns. The right side is abstract and resembles an electronic circuit. The message is clear: converge human brain and electronic brain. They do, says Maier, less to do than to save the world.

starting point for future study by Maier are rather gloomy thoughts. Maier sees the human species in the apocalyptic age threatened by the increasing complexity of the problems. The world is ordered esschlecht: Even the Dalai Lama had given up because the problems of the 21st Century are no longer with the methods of the 20th century to resolve. Solutions must be developed in future completely different. In the digital industry and its representatives (including to himself) Maier sees the heroes of tomorrow. A "post-apocalyptic age" (Grace Jones) takes a radical new solution methods. Maier attributes recognizes the possibility of rescue. In humans, the mail, click and blogging (that all of us) he sees the Saviour of the World: "They work together and do something deeply meaningful. In the accelerated communication rituals of the network it detects an expression of existential hurry: "We communicate to our lives."

those who place all their hope in the Internet, can not agree with the pessimistic claims of the "old elite". The allegations of an increasing dumbing down by the Internet is Maier's utopia towards improving the world through a collective sharing of the network. It is, Maier, not degeneration but "a grand, collective effort." But what is this effort and what it opens?

sees the main benefits of the Internet it in the "collective thinking success", said the Internet a "super brain function" attributes, "The Internet is changing our brains. And although more sustainable than anything we have experienced so far in the field of communication and information. Intellectual panic attacks and starts through a world in which nothing is as it once was. (...) The computer has become part of us. " This is so far still nothing new, but a nice description of what else goes dry under mediatization and ubiquity of new media. But you can now avoid the "mastermind" of the Internet Apokalyspe?

seen in the Internet generation Maier members of a new class that he modesty the "heroes of Tomorrow "is called. The Digital Bohème , as it is called elsewhere, but differs from the "Heroes of Yesterday," Gandhi type. It's not about charisma, but the ability to network. So there is not one, but many heroes. In principle, an infinite number - which then arises a paradox: If all the heroes and / or elite, it is unclear how to then (other) is different. In any case, these heroes have new properties: "These heroes do not we recognize the fact that they stand out particularly from the crowd. Their strength lies in its ability to put themselves into the minds of others. The most important feature of the Elite Tomorrow is their ability to integrate. " The future form of heroism is therefore of no individualism. Collectivism is socially acceptable again.

And that was supposedly already thought from the outset. The fact that the Internet did not end military equipment as an exclusive, Maier writes of a "collective intuition" to "an instinct that led to the apprehension that huge potential exists in the global networking. To prove this, he cites a (closer inspection) is very ambiguous statement Tim Berners-Lee , who was with the birth of the Internet is: "The people the Internet and the Web have built, have the greatest esteem for the individual (...) If all individuals have the will to do, then we can collectively build a world that we want. " Appreciation for the individual and collective integration through networking - how does that work?

will recognize Maier In any case, that the network of human heads to a great mastermind now takes shape. He compared the Internet with the sonar system to communicate with the dolphins. In his comparison he draws (unfortunately) only to a single source, a book of developmental psychologist Kathy room ( doctor dolphin. How to help heal animals, 2004 ). This book is just one of many "miracle-books" that describe the use of dolphins in therapeutic contexts. What is so special about dolphins and why the Internet can be compared with their communication?

dolphins are constantly in contact with each other. One can speak of a "sinister rapid integration of perception" - that the dolphin researcher rooms - resulting from the interaction of local and long distance senses of the dolphins. In this form of "biofeedback" can (if you want to) see a new form of intelligence (the way a very nice example of a so-called social attribution process: intelligence is - from a sociology of knowledge perspective - that which we consider to be intelligent. Intelligence is not a property, but the result of an agreement).

Maier argues that people should make the Dolphins the same and develop a strong "we-consciousness". Similarities there are definitely: Communicating Like dolphins directly, we can communicate on the network without any agents and gate-keeper. Communication, Maier, thus "pure" and "direct", the Conditions for the enjoyment integration seems to be given: "The Internet must be the perfect human sonar system. (...) Without middlemen, we exchange information. (...) Top and bottom are less important than a maximum horizontal networking. Any feedback influenced your own thinking. (...) The community honored every contribution that helps the species. (...) We Osmotically to suck, and we pass on oscillating.

It is doubtful, however, strongly, that caused even by these lock-free horizontal networking and qualitatively better stories. When thinking of an osmotic process and ozilllierenden Community will be rewarded in the constructive contributions that are relevant to all, this is the snag! There are not always capable of thinking the majority performances that have brought more humanity. Maybe the result is less to save the world than their mediocre leveling? Perhaps it makes more sense to train autonomous thinking, rather than develop an "electronic touch" and a "collective presence?

contribution to the future of humanity: The most beautiful sentence in the book is: "Adam and Eve did not need a cell phone." The book makes clear that the complexity of the principles of order a society with the claims of its members increases. This also increases the complexity of interpretation services. The opposite of the way, is called New Age.

Michael Maier: The first days of the future. How do we change our thinking to the Internet and save the world. 2008th Pendo Verlag: Munich. ISBN 978-3-86612-171-3

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low flying under the radar


Dimensions: 230 x 150 x 30 mm, weight, 450 grams

As the philosopher Seneca warned of times in which the descendants surprised that the ancestors "so plain did not know." Thus our generation exactly not happened, there is foresight - with a variety of methods. What to see on the screen of the "future radar," said Pero Micic. How to interpret the signals on the screen, the reader can decide.

is not a future goal, as many unfortunately still believe, but a process. Not all people are equipped with the necessary sensitivity to detect this permanently in the background running process and properly evaluate. This is also the high number of wrong decisions declared in areas such as economics, politics or culture.

Willam Gibson, (by me times more frequently cited) is cyberpunk author of what sociologists call a little awkward " Futures Present , brought beautifully to the point:" The future is already here, just not yet evenly distributed. " For the present the future, we are often blind. We evaluate the act of departure, the radically new, without realizing that the main changes occur not in revolution but in homeopathic doses. The future is not always what is new, but always the other.

If the future, but even in the presence of "distributed", then lies in our technological world, believing nothing more detail, as the establishment of comprehensive monitoring stations, the distribution of the future on a radar screen (such as the distribution of traffic at flight level 100) to capture. Finish is the future of radar - a term that purports to be a way though it's really just about the clever marketing of feelings between uncertainty and creative drive.

By its future radar to distinguish clearly the author of the otherwise available in abundance trend reports, forecasts or scenarios that cause in his opinion, only confusion. Just because of his understandable criticism of the market of the future interpretations and methods of soothsayers, often enough in the tradition the augurs and oracles are facing is the book worth reading. The future research, he is - certainly not disinterested (he is the CEO of Future Management Group AG) - the concept over the future management, the task of structuring of knowledge and the exposure of design options that build on this knowledge. Therefore, his book is aimed primarily also to the representatives of the economy, which already identify future issues (have to). The author is aware of this, unfortunately, not the opposition of his own argument that the future depicted as open review of the radar will eventually be reduced but only to planning security markets.

His goal is to give a reliable overview of how the future just been distributed. The radar works by Micic therefore as follows: 1 Compilation - Take 100 current books and future prospective studies and gain first of all an overview. Which statements are made there? As the authors assessed for their respective topic in the future? 2. Structure - The Future topics are grouped into clusters that structure the book: Biossphärische, technological, political, economic and social future factors. 3. The radar function is ultimately the fact that one can see through five different glasses on the future topics for each direction are a specific target. This method is similar to the way remarkably uncreative the method of the six "thinking hats " which is being advocated in many books for ideas and creativity. This again goes to the legendary Walt Disney (inventor of Mickey Mouse and Donald Duck), who could in his brainstorming method afford even three different rooms, different schools of thought represented.

Micic gathered in this sense a wide variety of future factors in the aforementioned areas. Plenty of new finds are not among them, but that the author claims not so. The book provides for something which some authors of books about the future are too good. True to the motto of Odo Marquard t, a German philosopher who coined the motto "our heritage" is trying Micic 5000 years philosophy and theory of change in a "practical crash course" to teach. At least 30 pages of space it takes for this epic picture! This is structured so well that you can recommend it without hesitation. The reader is clear that change has always been in shape, direction, mechanism, and (social) assessment differed and still differ. This is also the real added value of the book. It shows that the future always depending on prevailing notions of (social, technical, etc.) adheres to change. The past, it shows the macro-historical perspective, is nothing but a collective memory.

This means nothing other than that there can be no neutral future, but only normatively framed, institutionally embedded, reviewed by Interest futures. Depending on the views and interests can come along an innovation as progress, as the decline or development. We are all involved in these assessments every day, that we "produce" incessantly future. Maybe we should give it a little more effort sometimes.

contribution to the future of mankind: first The realization that we do not have to wait for the new, because it is everyday life at all levels already. 2. The realization that the future (we all) can be made.

Pero Micic: The future of radar. The most important trends, technologies and issues for the future, 2006, 2 Edition. Gabal Verlag, Offenbach.

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existential holes instead of radio communication traps

Weight: 366 grams Dimensions: 210 x 155 mm x 20 mm

you always have to take a call, just because your phone or Cell phone rings? If you are someone who constantly nachschaut whether he has received a new message or someone who responds to a compulsive SMS. To find out what they have to do home-grown organic vegetables, the off switch on your TV and the lack of e-mails to each other, then read on ...

Although it seems as if we are all victims of the general acceleration of the "information bomb" ( Paul Virilio ) and numerous communications sites, they are still there, the very simple EXIT opportunities. Some call it simply slowing down, as the representatives of the so-called Slow Food movement , which it is important "to know what you eat". There are even slow cities that have similar objectives to Citta Slow-motion together and where it comes back to life in cities more livable (Furtwangen heard - yet - do so). followed

similar objectives Miriam Meckel, the author of the book "The Luck of the unreachable." The professor of 'Corporate Communication' (University of St. Gallen) aims to show how life can be worth living if you know how to (correctly) communicates. To say it first: Most of the book is for media-savvy people rather boring - the target audience is probably people who find it exciting when they install a software for the first time and even then it all works. The author is not exactly modest, not appeal to: a bitch. They always mentioned how important it is for yourself who all want something from her and how many times a month jetting to New York. The idea for the book had it because it simply has to communicate so much, ah! The whole book seems as if the publisher would have said: "Ok, communication inaccessibility, this is a good idea Unfortunately still missing 180 pages, so it is a book write a little about this online stuff, you know... already. "

And then she has done well. Let us just what Miriam Meckel would tell us about "love communication in the network world" (we've already tried it before, but really!). Let us not be intimidated by chapter titles like "The vibrating Me: Naked in the network without the limits of privacy" (we know what we do!). About Let gallantly to the chapter "Digital time thieves and squatters. How technology affects our lives (the title comes across as a pharmacy magazine) Recommended yet the introduction" We Simultanten: Always available, standby, and the first chapter "In communication case: data flow and ebb of thinking "

.

Meckel works out in these two central chapters, which could also be called from a sociological perspective, the ambivalence of modern existence. We want to belong, to be networked, to be respected, etc. But more and more people do not want to redeem the related "duty to communicate." We are simultaneously normative and communicative fish quitters.

what is now the case of communication? The first (rather sociological) problem is that technology does not involve any social networking for a long time connection to themselves. It is so different than it once Howard Rheingold in his classic " Virtual Community . "He thought it was described this way: It works in a networked, but knows and helps in the RL, where should it be necessary today, it's like this. It has" followers "and" contacts ", but still long . no friends is

The second problem more psychological or spiritual nature: who communicates constantly, preferably all at the same time, anyone who listens to more correctly What most forget. It is the converse of the statement: no one listens us more (correct) to. I have long observed that very few people are still in a position to focus more than three sentences and to listen attentively. From the rudeness, the same a telephone call to a landline and a lead on the phone, not to mention ...

Meckel wants the digital communication media, but why not abolish the same. deal, but she is looking for tips in a "real" and "socially acceptable" way with them. In the professional world is called the communication ecology . These include conscious communication breaks, the autonomous structure their lives and give us time to be important: "We need to turn technology to be able to switch off mentally." Get away from stress, from the Rat-Race, the intrigues of everyday life. Disconnection of the many to-do's, check lists and mind maps to our Brain torture.

I want to anticipate the many tips not the Meckel developed in their book, but refer to their philosophy. "Everyone today needs from time to time be individual existential Funkloch This not only for increasing the quality of life, it is vitally important. "

The "homo ConnectUs" is not lost. He can escape from the trap data. But some are Meckel (expectable) advice and practical tips. What is missing this book is an explanation of how to develop these new habits (the communicative unavailability) for itself (for man is a creature of habit - Establish new routines is hell) and how to get as a society to new communication requirements and expectations. For it is of little use if one takes as an individual and the communication plug for it - is punished by others because you are not the prevailing norm - sooner or later. The new habit would have to be unreachable, a new right to inaccessibility face. About how this law can be produced, the author says, unfortunately, nothing.

The book is ultimately less a communication sociological study, but one of the most common life guide books that I personally "love" so much. Not because I needed or because I find the contents well. But simply because they "do XYZ, and you will be sooo happy books" a wonderful expression of our cultural helplessness are. More and more people are seeking answers to questions that could previously be answered for himself. Example: A few days ago I saw a recipe book for baby food. Baby food with all kinds of flavors. I called my mother and asked if it at the time when I was a baby, cook books were for baby food. Of course there was none. My mother just knew how to cook baby food. Or they lived in a communicative environment that had that information and transfer (probably were my grandmothers this communicative environment).

past you knew that you need now and in peace. And they knew to how it hires, to be left alone. Today it is possible to write about the same topics are a bestseller.

contribution to the future of humanity: The book increases the chances of us not all go crazy and waste in the information sink.

Miriam Meckel: The Luck of the inaccessibility. Ways out of the communication event. 2007 (3rd edition). Murmann Verlag, Hamburg, ISBN 978-3-86774-002-9